Online reviews have completely changed the way people shop for goods and services. Purchases once blindly made after looking at a few photos and reading a product description are now heavily researched. And Google reviews are a big part of…
Google and Yelp are the two largest sources of local business reviews. If you’re wondering how to get more customer reviews, you’re probably wondering which is more important and will have the most significant impact on your business. But before…
Like most small business owners, you’re constantly busy, taking care of a variety of responsibilities to keep your business running smoothly. While you might recognize marketing is important, who has the time to learn marketing best practices and employ them?…
Small businesses have had to get creative over the last year in response to lockdowns and evolving customer expectations. I bet you’ve been zigging and zagging since March 2020. So how have customer reviews and ads changed? And how can…
Among various methods and strategies to promote your business, social media is right at the top of the list. Social media marketing is a common strategy that businesses use as a lifeline to maintain their status and generate buzz. One…
